Items by Asso

ASSO FISHING LINE

WITH THIS FISHING LINE YOU ALWAYS HAVE AN ACE UP YOUR SLEEVE

Gruppo DP was founded in Genoa in 1973 and quickly established itself as a leader in the development of high-quality fishing lines. Since the early 1980s, the ASSO brand in particular has played a key role, as it helped to shape the history of monofilament lines. The company set new standards and with its uncompromising pursuit of quality and innovation, it continues to push the standards in the industry to this day.

A real milestone in product development was the introduction of Asso Di Cuori in the late 1980s. It was the first monofilament fishing line made of 100% fluorocarbon - a groundbreaking innovation that revolutionised more than just the Italian fishing tackle market. This line was a real game changer, as anglers suddenly had a completely new category of fishing line at their disposal. This innovation suddenly made it possible to achieve unprecedented abrasion resistance in fishing lines, with a refractive index of the material that came closer to that of water than any line material before. The resulting transparency of these fishing lines in the water gave anglers an enormous advantage.

The next masterpiece followed in the 1990s with the Asso Di Quadri, a fishing line with a largely memory-free structure. This fishing line also caused quite a stir on the fishing tackle market, as it set the bar high for the competition. In one fell swoop, this curl-free line solved many of the problems and restrictions that had previously existed in fishing and established a completely new level of flexibility and durability for monofilament lines. This innovation was also very well received not only in Italy, but worldwide and helped to significantly raise quality standards in the fishing line industry.

Today, ASSO is a sought-after partner for a whole range of international brands and, by working closely with experts, the company is able to develop a huge range of monofilament and braided lines that are optimised for a wide variety of fishing techniques. ASSO offers the perfect solutions, which have been individually adapted to the respective application, regardless of whether it is the passionate hobby angler, the competitive angler or the professional fisherman.

What makes the ASSO brand so special is the broad spectrum of lines, ranging from nylon and fluorocarbon to braided PE lines. All these lines fulfil the highest requirements and are ideally suited to all modern fishing techniques . In addition to all-round lines, ASSO also offers very specific products that fulfil the very specific requirements of the respective disciplines.

With over 5 decades of experience, a global presence in over 80 countries and an extensive distribution network, ASSO has earned the trust of anglers all over the world. Thanks to this extensive experience and a constant willingness to innovate, ASSO has managed to maintain its leading position in the market, delivering products that are both technically excellent and environmentally friendly. Anglers know that they can rely on the durability and quality of ASSO lines - no matter what challenges the water and fish present.